> ## Documentation Index
> Fetch the complete documentation index at: https://docs.orsay.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# 4. Connect Zapier to Orsay

> Pipe leads from Facebook Ads, landing pages, or any source straight into your WhatsApp Business sequence.

If your leads come from outside Orsay — Facebook Ads, ClickFunnels, systeme.io, your CRM — connect **Zapier** so every new lead automatically flows into your WhatsApp Business sequence and gets the approved template message within minutes.

## How it works

A Zap watches your lead source. When a new lead is captured, Zapier calls Orsay's **Create Lead for Sequence** action, which drops the lead into the sequence you choose. The sequence's approved template goes out, and the agent takes over after the lead replies.

## Set it up

<Steps>
  <Step title="Connect Zapier in Orsay">
    Go to **[Integrations](https://app.orsay.ai/integrations)** → click **[Connect Zapier](https://app.orsay.ai/integrations/zapier/connect-zapier)**.

    <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/1.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=44b5aad580540fb83e21e17a9296f849" width="1545" height="892" data-path="image_zapier/1.png" />
  </Step>

  <Step title="Create a new Zap">
    In Zapier, click **+ Create** to start a new Zap.

    <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/2.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=913da52400cc59b1c05987982182b950" width="1539" height="790" data-path="image_zapier/2.png" />
  </Step>

  <Step title="Pick your lead source">
    Choose the platform that captures your leads — **Facebook Lead Ads**, **ClickFunnels**, **systeme.io**, or any compatible source.

    <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/3.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=44f92f1b3a4f5259b22863a30eb23697" width="1535" height="925" data-path="image_zapier/3.png" />
  </Step>

  <Step title="Choose the Orsay action">
    Select **Create Lead for Sequence** so each lead lands directly into a specific WhatsApp Business sequence.

    <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/4.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=8cdd7d4b065ffbf1bc3043b78ac3d7b1" width="1502" height="833" data-path="image_zapier/4.png" />
  </Step>

  <Step title="Map fields">
    Map the lead's **First Name**, **Last Name**, and **Phone Number** from your source to Orsay's fields.
  </Step>

  <Step title="Pick organization and sequence">
    Select the **Organization** and the **WhatsApp Business sequence** the lead should enter.

    <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/6.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=094e9aadd9ae6d440f5be2608bf7fb9f" width="1524" height="905" data-path="image_zapier/6.png" />

    <Tip>
      To find a sequence ID, click next to the sequence name on the [Sequences page](https://app.orsay.ai/sequences).

      <img style={{ borderRadius: "0.5rem" }} src="https://mintcdn.com/orsay-1117ebc5/gx-xmQnnuNxP0YlC/image_zapier/5.png?fit=max&auto=format&n=gx-xmQnnuNxP0YlC&q=85&s=d23227a91503c2c83c6da012a530d1ad" width="1602" height="831" data-path="image_zapier/5.png" />
    </Tip>
  </Step>

  <Step title="Turn the Zap on">
    Once the Zap is live, every new lead captured by your source flows into Orsay and triggers your WhatsApp Business sequence with the approved template message.
  </Step>
</Steps>

## Sequence trigger requirement

The WhatsApp Business sequence you point Zapier at must use the **Contact subscribed to sequence** trigger. This trigger fires every time Orsay receives a new lead via Zapier (or CSV import).

## Next step

→ [5. Manage conversations](/en/whatsapp-api/5-conversations)